Carsharing gains popularity in Espoo

Published: 9.2.2022 7.13
Shared car can be opened with a mobile phone.
Omago regional car can be taken to use with a mobile phone.Photo: Olli Urpela

Interest in carsharing is peeking. There are already many companies offering shared cars in Espoo. Carsharing services are now available to a growing number of Espoo residents as operations have extended to cover a majority of Espoo districts. Shared cars allow you to give up your own car or choose not to buy one in the first place.

In 2021, the Low-carbon Mobility in Transport Hubs project teamed up with Omago Oy to conduct a regional car experiment in four Espoo districts. Regional cars refer to a carsharing service in which the car is returned to the same area where it was originally taken to use. Since the experiment, the carsharing service has been extended. Omago carsharing is now available in Espoon keskus, Matinkylä, Southern and Northern Leppävaara, Tapiola, Northern Tapiola and Kilo. At the moment, Omago Oy has 16 cars in use in the Espoo region with approximately 150 active users.

Various operating models and service providers

Companies that offer shared cars through a variety of operating principles, vehicle selections and driving powers include Aimosharing (external link) and Omago (external link). Shared cars are available through both carsharing services and peer-to-peer rental service offered by other consumers. In peer-to-peer rental service, a vehicle owner can use the service to rent their car to other users. Carsharing services charge based on the time the car was used, in addition to which some services collect a fixed monthly fee. There are both fuel vehicles and fully electric cars on offer.

But why should you choose carsharing instead of owning a vehicle?

The pros of carsharing include its ease, affordability and ecology. “Carsharing is one of many modes of transport, and it give you the freedom of driving without the concerns and effort associated with owning a vehicle. As a user of a carsharing service, you know exactly how much you spend on travelling by car. You can use the service on your mobile phone and take a car in use in a matter of minutes,” says Iiro Permikangas, COO at Omago Oy.

On average, personal vehicles are only in use for five per cent of the time. According to research, one shared car replaces 8–25 personal cars. Shared cars are often used in a more planned way than personal cars.

“Through various mobility experiments, we aim to contribute to the creation of new services that reduce the total amount of emissions. We hope that carsharing services will become established in Espoo and offer a viable alternative to owning a car,” says Transport Development Manager Mari Päätalo from Espoo’s Centre of Excellence for Sustainable Development. “As a matter of fact, 36 per cent of households in Espoo do not own a car,” she continues.
Sharing services are part of the transition towards transport servitisation and sharing economy. Shared mobility services can help reduce transport emissions. Transport accounts for approximately one third of all CO2 emissions in Espoo. We are trying to reach carbon neutrality by 2030.

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Further information: Development Manager Mari Päätalo, tel. 040 639 4550,


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