Webinar: Entering Germany & Poland - key market insights

Join us to hear the latest insights on the German and Polish markets directly from leading experts on October 7 at 10:00-11:15. The webinar will highlight concrete business opportunities and provide practical guidance on business culture and successful market entry for Finnish startups and SMEs.

Germany is one of Finland’s key trade partners and a major source of business opportunities in defence, security technologies, clean energy, digitalization and emerging tech. With large, long‑term investments underway and a strong partnership across the Baltic Sea, the German market offers excellent potential for Finnish companies. 

Poland has rapidly grown into one of Europe’s most dynamic economies, with steady GDP growth, a strong technology and services sector, and a highly educated workforce. Warsaw serves as the country’s main business hub and gateway for international companies. At the same time, Poland’s strong focus on comprehensive security, energy transition, energy security, production: supply chains & partnerships and its large consumer market create significant market opportunities for Finnish companies. 

AGENDA: 

10:00 Sisu Factory Global Growth – project overview by Marjukka Holopainen-Rainio 

10:05 Germany: Key opportunities – why the market matters now by Mika Setälä, Embassy of Finland in Germany  

10:30 Poland: Key opportunities – growth potential and entry insights by Antti Rahikka, Embassy of Finland Warsaw 

Q&A – your questions answered