The Espoo story guides the communications of the city. Espoo is an open city in which all Espoo residents, young and old, can participate and have their say in the development of their home town. Plans, decisions and their effects are actively communicated, and communication and interaction are observed in the development from the start. The most used communications channel of the city is the espoo.fi site. In addition, the city publishes magazines, communicates with the media and is active in various social media channels. City marketing builds the brand of Espoo and the recognition of the services.