Welcome to a Business Espoo Meetup where we discuss why technology companies should take care of analyst relations and how this can be done. Half of technology buyers say analysts are the most influential independent source of information when purchasing technology from new providers.
09:05 Business Espoo Serves Companies in Otaniemi / Harri Paananen Head of Economic Development, City of Espoo
09:15 Have you endorsed your robot colleagues on LinkedIn? - Digitalisation and anticipating the changes of work and competences / Esko Lius, Key Expert on Digital Learning, Omnia
09:30 Working with Technology Analysts / Tommi Saxelin, Gartner
- Why Analyst Opinions Matter
- How to Get Analyst Attention to My Company/Product
- What Is A Successful “Analyst Briefing” Like
10.15 Wrap-up and Q&A